Why subscribe?

Learn how to turn the data your business already has into unique marketing content that builds love for your company.

Hey - I’m Peter, Head of Insights at Carta.

This newsletter is a collection of tips and best practices for anyone interested in building their own Insights team within their companies.

Begs the question - what is an Insights team and why should you want one?

Insights is a modern form of building brand affinity. Essentially it means using proprietary data to build content that illuminates your industry for your audience - establishing your expertise and instilling love for your brand in one fell swoop.

Hope to see you in the comments!

-Peter